About FIT-HER Health & Fitness for Women
FIT-HER Health & Fitness for Women fosters an inviting environment where women can comfortably pursue their fitness goals among peers who share similar aspirations. Our team is made up of compassionate professionals, deeply committed to motivating and supporting every member.
The journey of our fitness community began with Shapes® Fitness for Women, a name synonymous with a dedicated approach to women’s health and fitness. The legacy of commitment continues at our location in Brandon, now known as FIT-HER Health & Fitness for Women, situated at 731 Lumsden Road. This facility is proudly owned and managed by Ann Gilbert, a veteran in the fitness industry, whose expertise and vision have been instrumental in shaping the gym’s direction. Her history with Shapes® plays a crucial role in the foundation and ethos of FIT-HER, blending a rich heritage with a fresh, empowering identity focused on women’s wellness.
Meet the Customer Service Experts
General Manager: Christina Penrod
Group Fitness Manager: Diane Fowler
Lead Sales: Amy Roster
Ambassadors: Lexie, Sue
Owner/Operator: Ann Gilbert
FIT-HER Health & Fitness for Women: A New Chapter in Women’s Wellness
In 2024, FIT-HER Health & Fitness for Women opened its doors, marking the beginning of a new era in women’s health and fitness. While our journey has just begun, our foundation is built on the rich history of female empowerment and wellness that has evolved over decades.
The vision for FIT-HER was inspired by a long-standing tradition of dedicated fitness spaces for women, acknowledging pioneers like Abbye “Pudgy” Stockton, who demonstrated strength and grace, and cultural icons like Jane Fonda, who brought fitness into the living rooms of everyday women. The 1980s saw a revolution with the rise of group exercises and the transformation of gym spaces to accommodate the burgeoning interest in female fitness. This era highlighted the importance of creating environments where women felt supported and motivated.
FIT-HER Health & Fitness for Women is born from the realization that the journey of female fitness is ever-evolving. Our inception in 2024 doesn’t just signify the opening of a new gym; it symbolizes the continuation of a legacy where women’s fitness is prioritized, celebrated, and tailored to the unique needs of women today.
Our facility is not just a gym; it’s a community where every woman can find strength, support, and success. We stand on the shoulders of those who have paved the way for women’s fitness, and we commit to advancing this legacy, making every workout at FIT-HER a step towards personal empowerment and collective wellness.
